IRCTC

Chatbot Ads

Chatbot Ads

IRCTC's AI (Artificial Intelligence) and ML ( Machine Learning) powered Chatbot platform ASK DISHA (Digital Interaction To Seek Help Anytime) addresses the query of users regarding different segments and services of IRCTC. This has enhanced speedy resolution to queries and has received positive feedback from majority of interactions.

Chatbot Ads

Benefits of Chatbot Advertising:

  • Queries of more than 10 Lac users addressed on daily basis
  • Higher Visibility
  • Improves Up Selling and Cross Selling.
  • Confirmed ad visibility as the user is engaged in the query while the ads are shown

ASK DISHA works as a conversation agent, helping IRCTC getting real with AI. It has the following USPs:

  • 24x7 Availability
  • Voice Enable Support
  • Instant Reply
  • No Hold Time
  • Reduce Support & Operational Cost
  • Better Lead Generation
  • Customer Satisfaction

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